Beatport Launches new Dance/Electro Pop Genre
The new genre represents the evolution of commercial dance music.
As elements of more traditional pop music continue to gravitate towards electronic music inspired trends, Beatport has added a new genre to accommodate those artists who excel in blending their sound with pop elements — Dance/Electro Pop.
Beatport recognizes that global dance music hitmakers — whose music moves seamlessly from the club, to the radio, to the festival stage, and back again — are capturing fans across the spectrum and are in need of a category that speaks to their pop sensibilities.
The acts leading the charge into this new dance music era that combines classic songwriting techniques with modern electronic awareness include key proliferators and tastemakers such as Alison Wonderland, Bob Moses, Channel Tres, Disclosure, Gorgon City, Lastlings, RÜFÜS DU SOL, TOKiMONSTA, ZHU, and more.
At home alongside labels like Astralwerks, FFRR, Ministry of Sound, Mom+Pop, and Ultra, the new site location will give the sounds of Dance/Electro Pop a unique place to thrive.
Check out what some of Beatport’s Dance/Electro Pop artists had to say about the new genre launch below.
“We enjoy the challenge of integrating structured songwriting into electronic production, and we’re pleased that Beatport is creating a new home to highlight tracks like this.” – Bob Moses
“I’m happy to see Beatport expand their categories to be more inclusive of styles of music that can’t easily be searched.” – TOKiMONSTA
“Beatport has always been our go-to source to find new music. We’re so happy our music can now feature & chart with the introduction of the Dance/Electro Pop genre. Ultimately we want people discovering all types of music, including ours.” – Lastlings
Along with new Beatport Top Charts for Dance/Electro Pop, the new genre will also be included in Beatport Hype, bringing visibility to up-and-coming labels specializing in that sound.
Beatport also plans to host one of its famed genre marathon global livestream events on Twitch in the coming weeks with a diverse lineup of the stars and up-and-comers of Dance/Electro Pop.