New sheriff in town: Beatport hires Matt Adell

New sheriff in town: Beatport hires Matt Adell

20 May, 2009 | 2.21AM

• Written by: Liz Miller
• Filed under: Music News:

Back in 2002, a young club promoter and two resident DJs came together from different professional backgrounds to solve a problem. They had no idea that their solution to provide digital content to a world of DJs and fans of electronic music would grow so quickly into such a success story. Taking on this challenge meant that Beatport’s founders Eloy Lopez, Brad Roulier, and Jonas Tempel were taking part in modernizing the entire dance music retail industry, and this was undoubtedly their goal.

Since those early days, these founders, along with a team of dedicated staff, have watched the company grow exponentially, and been humbled by the positive response they’ve received not just from their peers, but from the hundreds of thousands of customers spread out in almost every country in the world.

Of course, that’s not to say that the growth of Beatport has been without its challenges. Quite the opposite is true in such a new industry; and operating any business at a high level will eventually lead to a natural transition towards professionalism. We are happy to announce that Beatport has reached that point…

Introducing Matt Adell, Beatport’s new Chief Operating Officer.  He joins Beatport from digital music pioneer Napster, where he was the Vice President of Music Services managing the entire departments of retail and content operations.

Matt will now lead all aspects of Beatport’s internal organization, including all retail and content strategies as well as overseeing the company’s product development cycle. His specialty and priority focus is ‘over-servicing the customer’ by providing consistent value and regular product updates to make the Beatport shopping experience as convenient and satisfying as possible.

Says Adell of the move, “When I explained the job I was considering taking to my friends and family, they all agreed it was perfect for me and I couldn’t pass it up.  I’m genuinely excited about this opportunity to lead a company which has already exceeded any expectations anyone could have set for them.”

Adell brings with him 25 years of experience in the music industry, 10 of that in digital sales.  His musical interest leans toward industrial and electronica, which he produces a bit of in his own studio at home; but Matt assures us we’ll never be subjected to the fruits of those labors. 

With stints at Amazon.com, Motorola-owned Radiowave.com, and a VP position at Wax Trax! Records, the Beatport family feels Matt is the ideal candidate to help keep the company at the top of the game, and that this new direction will show through into every customer’s experience with the site.

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