Maxi Records goes digital

Maxi Records goes digital

25 April, 2008 | 4.57PM

• Section: Music News
• Written by: housemeister

Established in 1990 with a dedication to fierce dance music, Maxi’s 10 year run as one of New York’s premier independent labels is the stuff of legend. 

The voluptuous Maxi-girl logo, and her infamous sister and brother logos – Maxi Tracks, Snapt and Max’n, are known worldwide for setting the standards and stretching the boundaries of soulful songs and cutting edge club cuts. 

More than just a factory intent on churning out 12 inches, Maxi has always strived to slow down the process to be as creative as possible with each release. 

The result is, our quality tunes are collected and savored by dance afficianados everywhere.

The Maxi catalog reads like a who’s who in dance music. 
The label has been a launching pad for the careers of: Mood II Swing, Cevin Fisher, Naked Music NYC, Itaal Shur, Danny Krivit and artists: Daphne, Sagat, Big Muff, Judy Albanese, as well as a home for established superstars: Masters At Work, Danny Tenaglia, Roger Sanchez, Joe Claussell, Francois Kevorkian, Armand Van Helden, Byron Burke, Benji Candelario, Shay Jones, and Miss “Lady” Bunny.

Diversity and exploration have always been key elements. 
Maxi has always gone out of its way to find music that is unique no matter what category. 
‘Funk Dat’ by Sagat wasn’t just an international novelty pop hit, but also a satirical look at very real prejudices over a very funky beat. 
The sheer dancefloor bliss of Tony nominated songstress Daphne’s ‘Change’, ‘When You Love Someone’ and ‘I Found It’ where underscored by her insightful lyrics and brilliant productions by Peter Daou, Danny Tenaglia and David Anthony. 
Through subsidiary, Snapt Records, Itaal Shur’s Big Muff turned people out with Music From The Aural Exciter, the indescribable melting pot of electronic funk, soul, and latin blues that has been compared to The Ohio Players and Talking Heads. 
The Muff’s languid remake of ‘My Funny Valentine’ has become a chill-out classic. 

Not that we ever take ourselves too seriously though.  Maxi’s credo above all is to have fun.  Imbedded in the grooves of all it’s music, is the undeniable escapism of the dancefloor.  The Maxi Tracks logo is well known for it’s numerous 12 inches of pure booming energy.  Our six compilations from Gag Me With A Tune to Go Deep are hour plus journeys that combine fun and fodder with the deep and heady.

The cartoon craziness of our packaging and our notorious reputation as party throwers have developed Maxi into a lifestyle as well as a label.  Our colorful attitude and legendary parties at large in NYC and Miami have gone down in history thus spawning the phrase ‘that’s very Maxi’. 
After all, having a blast while presenting great music is the reason Maxi was created. 
It is this philosophy that has entrenched Maxi in the hearts of dance music lovers everywhere.

Check out the Best of Maxi Volume 2 featuring tracks; ‘Music Saved My Life’ by Cevin Fisher (Hard Mix),Big Muff ‘Feel What You Know’ Bob Sinclar Remix, Daphne ‘Change’, Roger Sanchez ‘Get Up’,Soul Station ‘Fool For Love’

‘Check out Maxi Records On Beatport’

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